Thursday, April 9, 2015

Start An Advertising Agency

As the head of an advertising agency, you're the white knight for other business owners. You're the solution to their problems, you bring relief to the very thing that keeps them up all night--make more money and succeed. You're the person to launch businesses and cause companies to make millionaires.


Instructions


1. Learn advertising. Take copywriting and graphic artist courses at a local college. Your instructors will give you projects, then provide you with feedback. Save the finished product for your portfolio. Volunteer your new advertising and graphic art skills at a local church and non profit organization. Save copies of your work as part of your portfolio.


2. Follow your studies up by reading Claude C. Hopkins "My life in Advertising" and "Scientific Advertising."


3. Prepare a resume listing your schools and experiences. Make a hardcopy of your portfolio. List copies of your advertising and graphic art work. Submit a resume, cover letter and a few samples to an advertising agency.


4. Gain experience working at the advertising agency. Do work involving both copywriting and graphic art. Work in the accounting department. Future prospects could turn you down if you don't have experience.


5. Determine if you're going to be a freelance advertising agency or one that works from an office building. Obtain a business license in either case. If you're going to work out of an office, get building, fire and safety inspections. Your location is very important. Pick a location that offers exposure to potential business customers.


6. Come up with a business and marketing plan. Use your copywriting and graphic artist skills to market your service.

Tags: copywriting graphic, your portfolio, advertising agency, advertising agency, advertising graphic, copies your, copywriting graphic artist