Creating a TV commercial doesn't have to be expensive.
For a small business owner, promoting his business means using print media like newspapers and local flyers. However, for those business owners who prefer television advertising, creating an eye catching commercial doesn't usually come cheap. It has become much easier to promote local business via TV commercials at a better cost to the owner, simply by using tools now available.
Instructions
1. Use your local TV station's staff to create your commercial.
Create your TV commercial using your local TV station and/or cable station. Most local TV stations offer professional staff you can use to shoot your commercial at competitive prices. Simply contact your local station and inquire about the services offered to local businesses.
2. Buy air time on your local TV station to air your commercial.
Purchase air time on your local station. Television stations stay in business because of advertising sales. Most stations have tiered advertising, which means there are several packages you can buy for your commercial. You can also purchase air time via a third party who deals in making commercials for customers, like Low Cost TV Ads.
3. Hire an online production company like Low Cost TV Ads.
Hire a production company to shoot your commercial or to create a template for you to follow. Companies like Low Cost TV Ads offer businesses great deals, script approval, and demos for each commercial created.
4. Hire a Director familiar with commercial production.
Hire a director familiar with commercial production. A good director creates a team of professionals to give you the best possible commercial to promote your business. It's a good idea to research directors online and compare prices to find rates within your budget.
5. Find a production company or team online at sites like IndieAccess.com
Find a great production company via websites like IndieAccess.com. You can find anything from directors, producers and cameramen, to editors and music creators. Create your own team by choosing the right team members for your needs.
6. Place your commercial online to find global customers.
Create your commercial for the Internet. If you have a business online, or can be considered global, placing your commercial online will not only cut down your costs, but will reach a much wider audience.
7. Create a budget and stick to it.
Create a budget and stick to it. You don't need to overdo your commercial; most small business can't afford to shoot big, flashy TV spots. Instead, focus on your branding, know your audience and potential customers and do not pay more than you can afford.
Tags: your commercial, local station, your local, your local station, production company, like Cost